The Plan / Case Studies

Case study one-pagers

Each sheet stands alone on one page. A partner, an agency producer, or a past client can forward one sheet and the reader gets the whole story: the problem, what SWAN did, the numbers that are public, and the next step. Facts come from SWAN's own site. Where SWAN has not published a detail, the sheet says what to add before it is sent.

Case Study 1 · Sports / Festival

FIFA World Cup, Houston: staffed in 12 hours

During the 2026 FIFA World Cup, SWAN went from a call to a fully staffed Diplo activation for Pitch Live in 12 hours, and recruited 50 or more staff in 2 days across Houston host city activations.

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Case Study 2 · Fashion / Brand

NYFW: Nippies and THRASIO

SWAN staffed a New York Fashion Week brand experience for Nippies, a THRASIO brand. The client testimonial on record says they will hire SWAN again for future activations.

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Offer Sheet · New Clients

The pilot event, on one page

The low risk first booking, written as a sheet a buyer can take to their boss: one event, fixed scope, the 48 hour proposal promise, and what happens after the pilot.

Open the offer sheet

How to use these sheets. Print or save each subpage as a PDF and send the PDF, not the link, in outreach. The PDF travels inside the client company. The link often does not. Update each sheet within 7 days of a new activation, while names and numbers are still easy to confirm with the client.
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